This is one of the greatest photo captures of a LocaModa app ever! Thanks to Gabi Porter at Metromix NY for nabbing this awesome photo at the Foursquare Mayors Ball at Thompson LES in NYC. The event proved to be a gathering of today’s Bright Young Things of Social Media, and the venue certainly provided a fitting backdrop to the action!
As part of Internet Week in NYC, we’re excited to be headed to the Mashable Media Summit on June 8th at the Times Center. Our friends at Mashable will be displaying our Wiffiti + Foursquare app, so look for us on the big screens!
We’ll be on site capturing photos of our platform in action. Looks like an amazing line-up, so register if you haven’t already!
Although I harbor some hometown guilt even talking about a garden other than THE Garden, I have to admit that the folks at MSG Entertainment did an amazing job with their 3-Venue Tweet Swarm last week.
We were proud to be a sponsor, and grateful to be so well-represented!
For those of you wondering where the *ahem* crowd is, the event took place in the VIP Lounge area overlooking the venue, so although the seats were empty, but the place was bustling!
I’ll let these pics from last night speak for themselves, mainly because I’m battling intermittent Acela wifi…
But as a quick recap, LocaModa is coming home with a win in the “Best Integration with Traditional Media” category at the MediaPost Digital Out-of-Home Awards last night. After the awards ceremony, the Loca team hauled over to Madison Square Garden to check out the end of the 3-Venue Swarm Event, which was a resounding success (and I picked up a swarm badge of my own)! It was awesome to see Loca’s place-based social media platform on the jumbotron in MSG, along with a dozen other flat screens in the VIP Lounge area. We also got a chance to head down to the Garden (ahem, the OTHER Garden) floor and throw down a few fake lay-ups.
Many thanks to our friends at MEC, Federated, and MSG Entertainment for a great night!
A.) An adorable hybrid icon.
B.) An amazing night of VIP venue-hopping in NYC.
We’re excited to be a part of @msgeconcerts 3-Venue Swarm event this Thursday (5/13) in NYC! Hope you can join us!
The details from the official Media Advisory:
WHAT: A ‘3-VENUE SWARM’ EVENT
WHO: NYC’s social media fans on Facebook, Twitter, and Foursquare™!
WHEN: THURSDAY, MAY 13, 2010 FROM 5-8PM
WHERE:
5-6PM @ BEACON THEATRE (2124 BROADWAY between 74th and 75th)
6-7PM @ RADIO CITY MUSIC HALL (1260 6th AVENUE between 50th and 51st)
7-8PM @ MADISON SQUARE GARDEN (7th AVENUE between 31st and 33rd)
HOW: MSGE Concerts has been posting tweets via their Twitter handle @MSGEconcerts at 5:13pm each day about the event, prizes and VIP entry directions and will continue to post updates throughout the night on the 13th.
The digitally savvy will be asked to “check-in” using Foursquare™ starting on the upper west side at the famed Beacon Theatre from 5-6pm. Fans will then make their way to Radio City Music Hall from 6-7pm and end at Madison Square Garden from 7-8pm.
WHY: Haven’t unlocked that Foursquare™ ‘Swarm’ badge yet? Fans will enjoy complimentary cocktails and ticket giveaways, including VIP tickets to the SOLD OUT Pearl Jam show on May 21 at MSG.
Plus – if you’re a Foursquare™ fanatic and can’t help but check-in everywhere you go, folks that check into all three venues will get their photo on the marquee at Madison Square Garden!
Additionally, the entire cross-channel conversation will be captured and streamed via LocaModa’s place based social media platform. Just tag your tweet #MSGESWARM to be part of the experience and see your messages at the final venue - a big screen at MSG!
