Hey Bostonians (and those who plan to plug in remotely via the CoverItLive feed), just a reminder that the mobile panel featuring LocaModa’s CEO Stephen Randall will kick-off at 8:15 tomorrow in Metcalf Hall @ Boston University.
Here’s the full scoop:
Make Your Message Mobile
* How teens and college students use mobile devices and communications
* Why mobile will be an essential component in the youth marketing mix
* What goes into an effective mobile marketing campaign
* Where mobile technology and communications are going
Stephen Randall, CEO, LocaModa
Sarig Reichert, Vice President, Flixwagon
Thi Linh Wernau, Senior Mobile Stratgist, Nokia
Moderator: Allison Mooney, Senior Director of Trends & Research, Fleishman-Hillard
Can’t make it? Be sure to check Twitter for attendee tweets using the #ymme hashtag… including Stephen’s!
Hopefully the rain will taper off around here and we can get the campus to look like this tomorrow! (Although I admit that bathing suit weather is a bit of a stretch in November… even considering New England volatility.)