On the heels of another exciting partnership last week, LocaModa has joined forces with SeeSaw’s extensive out-of-home network to allow patrons to use their mobile phones to interact with digital screens in places like bars and coffee shops and have those interactions posted (in real time) to social networking sites like Facebook.

If you’re at ad:tech San Fran today, be sure to check out the demos for yourself in SeeSaw’s booth (#5679). If you’re web-bound, check out the screenshots of Zepp’s Bar below. The first screenshot shows part of an animated loop as displayed on a large OOH digital sign in a bar. The second image shows the interactions as they are fed directly (with patron opt-in) into Facebook (with Twitter integration soon to come).

A conversation in your favorite bar can now turn into an interactive online experience (and vice versa), pulling in your social graph with a simple, standard SMS.

read full release

[tags]The Web Outside, LocaModa, SeeSaw Networks, Out-of-Home Media, ad:tech, San Francisco, Facebook, social networking, Twitter[/tags]

That’s right… Fonzie and Facebook are about to cross paths… well, conceptually, at least.

LocaModa has teamed up with TouchTunes to connect over 30,000 jukeboxes to online social networks. Patrons can use their mobile phones to interact with flat panel screens driven by the TouchTunes jukebox’s media server. Applications will feature relevant, fun content such as information about the music playing on the jukebox, user generated content and even patron photos via their social network profiles. All interactions can also be displayed as data feeds on social networks. Online users will be able to view and participate in the activity at their favorite locations, for example: they can see who has “fanned” the location, who is actually there, what music is currently playing, and they can even “gift” songs to friends at that location.

We’re excited to give consumers new control over their media experiences, both in venues and on the web.

Nostalgia, meet New Media; New Media, meet Nostalgia. A match made in entertainment heaven…

You can read the full release here.

[tags]LocaModa, TouchTunes, Social Jukebox, social networks, Facebook, new media triad[/tags]

Illustration property of LocaModa.

LocaModa is located at 160 Sidney St. in Cambridge.

160 is the max number of characters allowed in a standard text message.

Coincidence? Okay, fine, yes.

Are we the only ones who think this is awesome?

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…

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whatever.

[tags]The Web Outside, LocaModa, trivia, 160, text messaging, Sidney Street, Cambridge[/tags]

Who knew our CTO was also such a TV star?

Okay, I guess we did.

Check out the video and read the coverage on the NECN site.

[tags]LocaModa, The Web Outside, NECN, Jumbli, Times Square, Wiffiti, Spectacolor[/tags]

Here at LocaModa we just launched our new site this afternoon, so scoot on over and pull up a chair! </shameless plug>

[tags]LocaModa, The Web Outside, Connecting People & Places, Social Platform[/tags]

Pull out your cell phone and go play live on the web against the crowd in Times Square!

[tags]LocaModa, The Web Outside, Jumbli, Times Square, interactive gaming, mobile gaming[/tags]

We noticed a sign this afternoon on our favorite coffee and ice cream haven, Toscanini’s in Central Square, noting that it was “Seized” for not paying taxes. Bostonist seems to have been first on the scene.

Lucky for us, we have plenty of Tosci’s goods in our freezer here at LocaModa (including fan fave “Fat Elvis”– banana-chocolate peanut butter cup. But unlucky for us, we’re going to run low within days (okay, maybe hours) if they don’t reopen soon. In support of our good friends down the road, please send your rally messages to our Save Tosci Wiffiti screen!

[That would be Loca CEO Stephen Randall and CTO Steve An enjoying some Tosci's burnt caramel ice cream on top of their espressos. Cheers!]

*Update* (1.20.08): Sam from Tosci’s has clued me in to the newly-created Save Tosci site… Head on over for ways to help out!

[tags]The Web Outside, Toscanini’s, Tosci’s, ice cream, Wiffiti[/tags]

“Treat your cell phone like a mouse…”

“Treat your cell phone like a remote control…”

The Web Outside feeds off similes such as these like a llama gobbles alfalfa. As I’ve put forth on our About page, people are beginning to expect the same immediacy, accessibility, and customization in their real lives as they experience on the web. And what better tool to make this happen– wherever, whenever– than the cell phone?

Well, now it appears that we have a new (and unknowing) conceptual backer: Steve Ballmer.

Ballmer, CEO of Microsoft (for those of us who haven’t been keeping score), gave the keynote speech at Tuesday’s CTIA Trade Show. His core statement (”core” from where I’m sitting, at least): “In a sense we have to think about the phone as almost a universal remote control for your life.”

At the risk of patting this blog on the back… touché, Steve.

[via CNet]

[tags]The Web Outside, Steve Ballmer, CTIA Trade Show, phone as a remote control[/tags]