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Over the weekend, LocaModian Bill Nast had an iPhone emergency. After running out of battery power, his precious device refused to be recharged.

OMG! Poor Bill! What evaah will he do?
[to be pronounced with a Southern drawl, not a Boston accent]

Understandably upset, Bill made a call to Apple Customer Care.
Turned out to be the right iDea (okay, sorry, sooorry). Not only were they pleasant (customer service? pleasant? humina whaaat?)… but they were –get this– helpful.

Without further ado, check out the photos of the Apple iPhone Help Kit, delivered via FedEx Overnight.

In case you can’t read the copy on the box, here ’tis:

We’re sorry that your iPhone isn’t working as it should. This kit contains a temporary iPhone and everything you need to have your iPhone repaired as quickly as possible.

That’s right. Everything. Including a paperclip (in a cute little baggie with visual instructions) to switch out the SIM cards, packing tape for the prepaid FedEx return, and a sturdy, branded packing box.

While Jobs’ price cuts are still being debated as a major gaffe, they’re definitely right on the money with their CS.

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One Response to “iPaperclip”

  1. Cathy Says:

    Wow! That IS impressive!

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