Loca Engineer Ben was at SXSW to capture the LocaModa and Foursquare app in the lobby of the Austin Hyatt, which housed thousands of SX attendees.
That said, I think Ben took this picture at 6am during a fire alarm?
Tags: Austin, austin hyatt, digital display, Digital Out-of-Home, digital signage, DOOH, foursquare, hyatt, LocaModa, place-based networks, place-based social media, sxsw
That is obviously not 6am light! ;-)
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