Thrrrrrilled you asked…

Without further beating around the bush:
What is LocaModa?

And, in case you don’t love current.tv (which I wouldn’t understand, since it’s fantastic), you can also find the video over on YouTube, Vimeo, Yahoo Video, and Veoh.

Pick your poison and share away!

Nokia made this video to tout mobile as the emerging fourth screen.
[Click pic to view in new tab.]

Although the piece is extremely well done, here at LocaModa we prefer to think of the fourth screen in a much broader, more integrated sense than simply the “mobile screen” (as slick as they’ve become on many models). Per the Teemu Arina quote I referenced yesterday, this is much more about a convergence of screens (mobile, web, digital out-of-home) than the ascendancy of one particular facet.

All that said… still a video worth watching.

That’s tall.

Built by Daktronics, the ENORMOUS screen takes over the entire side of the 35-story “Podium” office building, part of the Dubailand development project.

The screen is scheduled to run “messaging, art, and advertising,” and seems like it would be a perfect opportunity for interactive apps.

Now, I wonder how long it would take Usain Bolt to run down that monstrosity? I suppose you’d need to charge that as wind-aided…

In any case, LOOK AT THIS THING:

[img cred]

Another app hits the big screen…

Working with the good folks over at ObamaMinute, we’ve launched Obama Wiffiti in Times Square!

This will be running 24/7 through the election, so crank up your texting to show your support! And, if that’s the way ya swing, head on over to ObamaMinute and register to be part of “An Obama Minute” on Monday, October 6th at noon. They’ve been a wonderful group to work with!

You can also embed this screen into your own blog or website and spread the love (it’s just a quick copy/paste of code at the bottom, just like you’re embedding a YouTube vid).

As you can see, Steve King, our VP Sales, is in NYC today and wasted little time making his presence known… :)