The headline of this article had me thinking in terms of media buys and positive growth predictions (which also proves true), but the actuality was far more literal…
A study conducted by Tantala Associates has concluded that digital signs are not linked to traffic accidents. Incidentally, the Clear Channel Spectacolor Jumbotron showcased in the article is the home of Jumbli.
So there you have it. Pretzel up your car? Not our fault.
Now if you’re texting and driving, that’s another story… but still not our fault :)
Tags: clear channel spactacolor, digital display, Digital Out-of-Home, digital signage, DOOH, Jumbli, jumbotron, LocaModa, place-based media, tantala associates, Times Square, Wiffiti
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